Hellmann Worldwide Logistics is strengthening its global automotive business with the appointment of Rahul Bhasin as Global Vice President of Hellmann Automotive Logistics, a move aimed at supporting customers as the sector undergoes rapid transformation.

In his new role, Bhasin will report to Chief Commercial Officer Alexandra Olvera and oversee Hellmann’s global automotive logistics activities. He will be responsible for advancing the company’s long‑term strategy in the sector, including support for OEMs and Tier 1 suppliers across key regions.

"As the global automotive industry continues to undergo profound transformation – from electrification and digitalization to evolving supply chains and regionalized production strategies – Hellmann Worldwide Logistics is reinforcing its commitment to this dynamic sector," the company said in the announcement.

Bhasin brings more than 15 years of international automotive experience across Asia‑Pacific, the Middle East and Europe, including roles with major manufacturers and consulting firms. His background includes work on market‑entry strategies, customer‑experience frameworks and large‑scale business development projects.

The appointment underscores Hellmann’s continued focus on the automotive sector as it adapts its logistics offering for OEMs and suppliers.

"The automotive industry remains one of the most strategically important and innovation-driven sectors in our global portfolio. It is a key growth driver for Hellmann, and we are committed to expanding our global footprint to support our customers’ long-term success in an evolving market environment," said Madhav Kurup, COO Airfreight, Seafreight, and Contract Logistics, Hellmann Worldwide Logistics.

"With Rahul's international perspective, strategic mindset, and proven track record, we are confident that he will play a key role in expanding our automotive footprint and supporting our customers as the industry continues to evolve," Alexandra Olvera, CCO, Hellmann Worldwide Logistics, added.