Delta Cargo has launched DeliverDirect, a small parcel delivery service for e-commerce retailers.

The air freight and logistics provider said DeliverDirect is a door-to-door delivery service for the US market, serving e-commerce retailers seeking to optimise their direct-to-consumer shipping solutions.

Delta Cargo noted that the service is in collaboration with the Massachusetts Institute of Technology (MIT) spinoff SmartKargo — whose Software as a Service (SaaS) platform supports both air-to-air and door-to-door businesses through integration into e-commerce sites.

DeliverDirect provides quick and transparent pricing for e-commerce and small parcel delivery with a domestic carrier approach, according to its partners. 

The service now spans from initial warehouse pickup to delivery at the end of the consumer's doorstep, surpassing the traditional ground or air shipping services used by most e-commerce companies.

Delta Cargo said that small package shippers will benefit from increased shipping speeds, an uncomplicated pricing structure, proactive alert management, transparent tracking and reporting, and access to Delta's vast domestic network.

The shippers can customize their offering with a range of services, including personalised pick-up times, geo-fenced notifications for consumers, multiple delivery attempts, signature-required deliveries, proof of delivery with photos, and access to advanced reporting features.

"E-commerce shippers are looking for simple, faster and more reliable alternatives to deliver their products to consumers," said Milind Tavshikar, CEO and founder of SmartKargo.

"Delta Cargo has a vision for small package delivery that will transform the US market and continue to diversify their already robust offering in the air cargo market," he added.