Etihad Cargo, the World Cargo Alliance and the Worldwide Information Network have launched a new platform providing special rates for selected points in the Etihad Cargo network.

The new service is the first of its kind in the cargo industry, according to Etihad. It will apply to WCA members who are also members of Etihad Cargo’s CargoConnect loyalty programme and who use WIN for their booking and air waybill transactions. The platform will offer instant pricing for all online Etihad destinations, e-bookings, e-air waybills and track and trace.

“Part of our continuing growth story will be underscored by our ability to meet the needs of our customers, in a rapidly evolving cargo market, whether they are a large multinational company or a small and medium-sized enterprise user that needs to send goods and services around the world to grow their business,” said David Kerr, vice president of Etihad Cargo. “By continuing to develop our partnership with the WCA network and achieve firsts in the industry, we can continue to meet the needs of our growing customer base.”