Omnichannel e-commerce platform Ace Turtle has partnered with delivery company Ninja Van to provide last-mile delivery solutions to international brands in Singapore and Malaysia.

Ace Turtle’s proprietary platform Rubicon integrates offline and online channels to automate and optimize omnichannel fulfilment for brands. Rubicon will be integrated with Ninja Van’s systems to make the delivery process hassle-free.

“As we launch in Singapore and Malaysia, it’s critical to partner with players who share our vision of enabling a comprehensive omnichannel technology solution for enterprise brands,” said Nitin Chhabra, CEO of Ace Turtle. “Our tech expertise in enabling a seamless direct to consumer commerce solution will combine perfectly with Ninja Van’s specialty in providing hassle-free delivery experiences for customers.”

Ninja Van’s logistics solutions will help to enhance scalability of operations and growth for Ace Turtle in Southeast Asia, fulfilling its last-mile delivery needs across all pin codes in Singapore and Malaysia.

“With the meteoric growth of e-commerce in Singapore and Malaysia, technology plays a critical role in transforming the customer experience,” said Lai Chang Wen, CEO and co-founder of Ninja Van. “Ace Turtle, with its tech-enabled platform, has already witnessed tremendous growth as a leading omnichannel enabler for several leading brands in India. We are happy to partner with them and are confident that our technology-enabled logistics service will add immense value to Ace Turtle’s platform.”

Integrating online and offline retail and allowing brands to have a single view of orders and inventory will help brands to build their marketing and sales strategy more efficiently, according to Ace Turtle, which has offices in India and Singapore.

Ninja Van was launched in 2014 and currently operates in Singapore, Malaysia, Indonesia, Thailand, Vietnam and the Philippines.