Saudia Cargo has officially launched its new campaign, 'BEYOND', designed to strengthen the global reach of Saudi exports and raise their visibility in international markets.

The initiative is tied to the message "From Saudi to the World, We Reach Beyond," highlighting efforts to position locally made products as competitive in international markets through improved efficiency and logistics.

The campaign is supported by the Saudi Export Development Authority and the "Saudi Made" program, both focused on expanding industrial output, driving consumer interest, and promoting national goods for consumers locally and globally.

Notably, Saudia Cargo's exports witnessed a significant growth of 14% last year compared to previous years.

The company clarified via its official account on the X platform that it is leveraging its logistical capabilities to transport products, agricultural crops, dairy products, and other national exports, as part of its contribution to enhancing the Kingdom's presence in the global trade scene and opening new horizons for local manufacturers and small and medium-sized enterprises.

The company also seeks to increase the scope of exports to new trade corridors including Manila, Kuala Lumpur, Addis Ababa, Jakarta, and Cairo. 

This year, Saudia Cargo further strengthened its global network by launching a new route to Zhengzhou (CGO) in China.

Saudia Cargo noted that through these efforts, it actively shapes the future of global trade and cements the Kingdom's position as a world-class logistics hub.